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We Believe Meal Planning Should Be Effortless

GoodSpoon was born from a simple frustration: "What's for dinner?"

Our Story

In our family, my wife handles meal planning. She's great at it, but there was one recurring challenge we kept running into.

She'd be mid-planning, hit a wall, and ask me: "What do you want to eat next week?" It seemed like such a simple question.

But every single time, my mind would go completely blank. What did I like? What hadn't we had in a while? In that moment, I couldn't recall a single meal I'd ever enjoyed. It was like meal planning amnesia.

I wanted to be helpful and contribute to the planning, but I kept drawing a blank when put on the spot. There had to be an easier way—one that didn't rely on perfect recall or instant decision-making.

That's how GoodSpoon was born. An AI-powered meal planner that remembers what you like, tracks what you haven't had recently, and suggests meals when your brain draws a blank. Because nobody should have to struggle with meal planning amnesia, whether you're doing the planning or just trying to help.

GoodSpoon founders enjoying burritos together, the couple whose meal planning challenges inspired the app

What We Stand For

Our values guide every decision we make and every feature we build.

Simplicity

Meal planning should be simple, not a second job. We automate the tedious stuff so you can focus on actually enjoying your meals.

Sustainability

Reduce food waste through better planning. Every ingredient tracked, every meal planned, less thrown away.

Connection

Food brings people together. Share recipes, coordinate meals, cook as a team. Less stress, more time at the table.

The Problem: Meal Planning Decision Fatigue

66% of people experience decision fatigue when it comes to meal planning. Feeling overwhelmed or stressed by the process. Sound familiar?

2.5 hours per week is how long the average couple spends just deciding what to eat. That's almost 5 days per year!

Most parents have no idea what they're serving for dinner one hour before dinnertime, leading to last-minute stress and unhealthy choices.

Our Solution: Automation + AI

GoodSpoon eliminates decision fatigue by doing the thinking for you. Pierre, our AI assistant, suggests meals you'll love based on what you have, what you like, and what you haven't had in a while.

What's Next for GoodSpoon

We're just getting started. Here's what we're cooking up next.

Phase 1

Beta Launch & PWA

Launch the web app as a Progressive Web App (PWA) to beta testers. Collect feedback and refine the experience.

  • Beta program opens
  • PWA available on all devices
  • Core features: calendar, shopping lists, Pierre AI
Phase 2

Mobile Apps Launch

Native iOS and Android apps with full offline support and mobile-optimized experience.

  • iOS App Store launch
  • Google Play Store launch
  • Push notifications for meal reminders
Phase 3

Recipe Import & Meal Prep Mode

Import recipes from your favorite websites and enable dedicated meal prep planning.

  • One-click recipe import from websites
  • Meal prep mode with batch cooking support
  • Enhanced pantry inventory tracking
Phase 4

Nutrition Tracking & Insights

Track nutrition across meals and get AI-powered insights for healthier eating.

  • Automatic nutrition calculation
  • Family nutrition insights dashboard
  • Dietary goal tracking

Have a feature idea? Beta testers can vote on our roadmap.

Join Us on This Journey

Be part of building the future of meal planning. Join our beta program and help shape GoodSpoon.

Beta testers get 6 months free premium access when we launch.